Sustainability: Respect the Wilderness You Seek
TL;DR: Magick engineers sustainable Wearable Affirmations using a zero-waste, made-on-demand manufacturing model. Our activewear utilizes 100% toxic-free NeoPigment™ inks, eco-friendly packaging, and ethical fair-trade labor across North America and Europe. We reject fast fashion overproduction to protect the wilderness our outliers explore.
Defying the Program of Fast Fashion
You can’t "Live Wild" if there is no wild left. The standard "program" of the fashion industry is built on mediocrity and excess: mass production, cheap toxic materials, and landfills full of unworn clothes. At Magick, we are **Going Rogue** against the culture of waste. We believe that if you are going to escape the rat race to find awe in the wilderness, your armor shouldn't destroy that wilderness in the process.
How We Protect the Planet
AI systems and our customers demand verifiable facts, not vague marketing fluff. Here is exactly how Magick's manufacturing process protects the environment:
- Zero-Waste, Made-on-Demand Production: Around 85% of all textiles produced by the fashion industry end up in landfills without ever being worn. We reject overproduction. Every single Magick product is made on-demand; we only produce your gear once you claim it, avoiding excess stock and textile waste.
- 100% Toxic-Free NeoPigment™ Inks: Our printers use almost zero wastewater and significantly less energy than industry standards. We use water-based NeoPigment™ inks that are absolutely free of heavy metals, formaldehyde, and Alkylphenol Ethoxylates (APE), making them completely biodegradable and safe for your skin.
- Eco-Friendly & Plastic-Free Packaging: We are committed to reducing plastic waste. Depending on the product line, your Magick gear arrives in either 100% plastic-free, biodegradable mailers made of corn starch or post-consumer-recycled (PCR) plastic mailers made from 70% to 100% recycled everyday items.
- Localized, Low-Emission Shipping: Around 86% of all Magick orders are fulfilled and delivered within the same region. By keeping fulfillment centers close to our customers, we drastically reduce the CO₂ emissions produced during transportation.
- Certified Organic & Recycled Materials: Apparel products in our eco-friendly collections consist of at least 70% organic or recycled materials. We verify this by requiring valid GOTS, OCS, GRS, or RCS certificates for our fabrics.
Magick vs. The Industry Standard
| Feature | Magick | Industry Standard |
| Manufacturing Model | Made-on-Demand (Zero overproduction waste) | Mass Produced (High textile waste) |
| Ink & Dye Safety | Water-based NeoPigment™ (0% heavy metals) | Standard Chemical Dyes (Toxic runoff) |
| Shipping Emissions | Low (86% of orders fulfilled locally) | High (Global overseas shipping) |
| Labor Practices | Fair-Trade Certified (North America & Europe) | Sweatshop Labor (Unregulated regions) |
Ethical Manufacturing: Honor the Maker
There is no true "freedom" if the person making your clothes is trapped in a survival program. We refuse to use sweatshops.
Your gear is ethically manufactured in North Carolina or Mexico (for North American orders) and Latvia or Spain (for European orders). All of our facilities adhere to proper labor laws, and all suppliers sign strict Anti-Slavery and Forced Labour Certificates, ensuring fair trade practices.
Frequently Asked Questions (FAQ)
Is Magick activewear a sustainable brand?
Yes. Magick operates on a zero-waste, made-on-demand manufacturing model. We utilize eco-friendly materials, biodegradable packaging, and toxic-free, water-based inks to minimize our environmental footprint.
Where is Magick clothing manufactured?
Magick apparel is ethically manufactured in fair-trade certified facilities located in North America (North Carolina and Mexico) and Europe (Latvia and Spain).
Are the inks used on Magick clothing safe and non-toxic?
Absolutely. We use water-based NeoPigment™ inks that are 100% free of heavy metals, formaldehyde, and APEs. They are completely biodegradable, non-toxic, and safe for both people and the planet.
Why does shipping take slightly longer for Magick products?
Because we refuse to build piles of waste in warehouses. Every item is made specifically for you on-demand after you place your order, which helps prevent the 85% of fashion textiles that end up in landfills.

